Working with an SEO consultant has proven to be a significant investment for many business owners looking to bring in added revenue and new business opportunities. Not only can this type of consultation help a business already doing well, from an SEO perspective, improve their current digital marketing campaign, but they can also ensure that the campaign is working as efficiently and effectively as possible.
But what’s the deal with looking for WordPress SEO consulting services specifically?
When our visitors find this page of the website one of the first things they ask is, “what’s the difference between SEO consulting for WordPress and typical SEO consulting services?” In all honesty, investing in one type of SEO consultant over another isn’t going to make a huge difference at the end of the day since the goal is to perform better with organic traffic and keyword rankings; not specific WordPress benefits, etc. However, when it comes to getting a website using the WordPress CMS to rank better in the SERPs… there are some advantages.
What are some of the benefits of doing SEO on WordPress website? Take a look at some of the primary reasons SEO consultants encourage their clients to use the WordPress CMS for their business website:
1) WordPress Is Easy To Edit And Optimize
Even for the most inexperienced Wordpress user that is a business owner, the WordPress platform is pretty easy to work with; although it can be feature heavy. While there is a bit of a learning curve, once an admin has an understanding how to do what they want to do on the platform… it’s quite easy to use.
From an SEO standpoint, if a business owner is trying to publish content regularly or optimize pages to rank better in the SERPs or have a navigation that is both great for the user experience and the search engines… WordPress can implement these things in a few mouse clicks.
2) WordPress Has An Unlimited Amount Of Free & Paid Plugins, And WordPress SEO Consultants Love Them!
The vast selection of plugins that are currently available for the WordPress CMS allows a business owner to accomplish just about anything imaginable. What’s great about this is that a WP search engine optimization consultant can figure out which plugins have worked for previous clients, and with that information they can suggest their new customers use them.
Even in the case that they have a customer who needs features on their website that there is no existing plugin for, hiring a developer to create a custom plugin is something that is neither expensive or hard to do; in most cases.
3) WordPress Has Many Add-Ons That Can Increase Revenue & Business Opportunities
For many businesses that invest in SEO, they are often looking for a way to either make sales on their websites or generate leads from the site. However, how about the businesses that would like to do both, or that want to offer a digital product or create a membership section of the website or would like to sell a training? All five of these offerings can easily be setup on a business website, which enables the business to use SEO to reach their target audience in many with verticals of the business they are currently in.
Now that you know some of the reasons why SEO consultants often look for clients using WordPress, is it worth your time & money to work with them?
If you know what you want to accomplish with your website… yes. For even the most experienced WordPress user that is trying to get their website to bring in new business opportunities, working with a WP consultant that is specifically experienced in using SEO can provide a high ROI for many businesses.
At the end of the day, it’s better to find an experience SEO consultant, rather than focusing on one that is only experienced in working with WordPress. If you’re trying to find an SEO expert for your WordPress site, or you’re simply trying to get your site to rank better… let us know, and we’ll see how we can help. Nomvo!